Capabilities

Creative built around how Hispanic audiences think, feel, and engage so brands connect, not just show up.

Distribution Model

109M

U.S. social engagers 18+

Source: Google Ads, Univision YT Viewers, TikTok Ads Manager, Facebook Ads Manager, January 2026.

45M

Total Unduplicated Reach

Source: TelevisaUnivision Household Graph and Roku, persons monthly reach; Q4 2025
ViX

30+

Local events

30+ local events across key Hispanic passion points: Music, Health, Education, and Finance.

Source: TelevisaUnivision Internal Data

Connection Starts Here

While brands struggle with engagement on social platforms...

We make social content that connects with young Latinos

5%
Average
Engagement Rate
2x
YOY Growth
In 2024
Industry Norm
Instagram placeholder TikTok placeholder Facebook placeholder
1%
Average
Engagement Rate
-16%
YOY Decline
In 2024

Driving higher purchase consideration

vs. other media companies

+58%
Youth
+30%
Entertainment
+50%
Sports

Brand Metrics, Delivered

Getting the
Consumer Right
Ensuring Category
Leadership
Measuring Brand Love &
Impact Across Platforms

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