Case Studies

Retail

Establish PetSmart as the go-to destination for U.S. Hispanic pet owners

Create an omni-channel platform, anchored in morning news program Despierta América

6x

more search following Despierta América custom segments

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CPG

Drive awareness and spark desire for Trolli products among U.S. Hispanic Gen Zers

Leverage our creators and digital ecosystem to promote Trolli in a playful social-first campaign

17m

video views across the campaign

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QSR

Show McDonald's commitment to bridging the gaming industry's diversity gap

Create a custom content series spotlighting Edwin Castro, a highly successful Hispanic Gamer

1.9m+

video views

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Telecom

Increase brand awareness for AT&T and provide exclusive fan moments

Create a custom social series to connect fans with exclusive soccer content

11m

impressions

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Retail

Make Fetch a top rewards app with U.S. Hispanics

Create a multi-platform ad campaign integrated into key properties across platform, using Despierta América co-host Maggie Jimenez

3m

new users in 6 months

Movie Studios

Connect with fans and generate thrilling conversation for Scream VI

Leverage our popular award show, Premio Lo Nuestro, to promote the film

5.4m

impressions

Healthcare

Build brand awareness and encourage Hispanics to ask healthcare providers about Stelara

Leverage the trusted Univision brand to place Stelara messaging at the center of a culturally-relevant and turnkey program

2x

ROI compared to General Market

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Automotive

Increase awareness of 2022 Toyota Tundra among U.S. Hispanics

Create a custom content docu-series with TelevisaUnivision's Así Studios

2.7m

video views

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